Connecting The Beauty Ecosystem
FUTURE50 brings together a high-promise collection of the brands to know and watch as they come to define the beauty landscape today and tomorrow. Selected by the insights and editorial team at BeautyMatter, FUTURE50 brands are the new beauty trailblazers.

FUTURE50 connects these brands with smart money, outstanding technologies, state-of-the-art suppliers, and strategic partners to pathways for next stage expansion.

With a thoughtful blend of intimate networking opportunities, content critical to understanding the market today, and direct connections designed to take brands and stakeholders to the next level, FUTURE50 will be a dynamic gathering and catalyst that imagines what is to come and concretizes the future.

FUTURE50 - June 20, 2024, New York, NY

The Future of Beauty
The BeautyMatter NEXT Summit is an immersive experience tackling real time issues on the mind of industry leaders, as well as contemplating what’s next in beauty. Join us for forward-thinking conversations with big thinkers and industry leaders, unique content experiences and unparalleled networking opportunities.

NEXT Awards + Summit - October 24, 2024, Los Angeles, CA

Decoding The Changing Face Of North American Beauty
The beauty industry has proven resilient, but it's a market with two faces. On the one hand, the US market continues to grow, with specialty channels leading the way increasing at 14%  and racking up $31.7 billion in sales in 2023, while mass-market beauty showed modest gains of 6%. The other reality is brands are struggling and still feeling the after-effects of the pandemic, compounded by supply chain pressure, rising inflation, fierce competition, and changing market dynamics. We'll dive into what it takes to succeed in the shifting and increasingly competitive landscape of the largest market in the world.

April 23, 2024 / LONDON, UK

Event Information
October 3, 2024 / LONDON, UK
The modern consumer's path to purchase is anything but linear. It's driven by shrinking attention spans and soaring expectations across more channels than ever. The interconnectedness of the commerce ecosystem and the demand to deliver a seamless omnichannel experience at every touch point can make the creation and execution of compelling strategies a challenge. As the retail landscape evolves at an unprecedented pace, we'll share insights on how brands are improving customer reach, driving richer engagement, and delivering growth in this new era of consumer connection.

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